Classy and classic looks in new watch designs
This month, retailers worldwide will see hundreds of new timepiece styles
in Geneva and Basel, Switzerland, the two launching arenas that most brands
use for their new products each spring.
The curved cases and classic designs expected to be introduced at the
Swiss shows complement the rapidly advancing technology found in new sport
models. Several debuts close to the U.S. market are shown here. More will
follow next month.
Women seem to have more choices than ever, particularly in sport models.
Fashion-forward styles and smaller sizes allow them to buy cutting-edge
looks in a fine jewelry watch.
For men and women, curved cases indicate a return to dress and panache.
They also indicate greater use of case-making technology that closely links
bracelets to cases for sleek lines.
The all-titanium or solid steel Revue-Thommen Airspeed Altimeter uses
the company's mechanical airplane altimeter in watch form. The altimeter
functions up to 14,850 feet, the movement is a Peseux mechanical with 17
jewels and the crystal is double-sided antireflective sapphire. Suggested
retail, $1,595 in titanium, $1,495 in steel.
Revue Thommen, Precise International, Orangeburg, NY; (800) 431-2996,
The Maurice Lacroix Croneo adds a moon phase indicator and
arrow date hand to the Valjoux 7751 automatic movement, which also includes
day and month. Case and bracelet are stainless steel; a leather band is
available. Suggested retail, $1,500.
Maurice Lacroix USA, Encino, CA; (818) 609-8686.
Two new Citizen Blue Angels Navihawk Promasters (bracelet
and strap) celebrate the famous Navy aviation team with a precision 1/100
second chronograph, countdown timer and world timer in 22 time zones. Suggested
retail, $325 for the strap model, $395 for the solid stainless steel.
Citizen Watch Co. of America, Lyndhurst, NJ; (201) 438-8150,
Jewelry designer Steven Lagos will launch his first watch design at this
year's Basel Fair. The watch features one-piece construction (with removable
caseback) in sterling silver or silver/18k gold accents. Selection of dials
with date indicator and silver buckle is standard. Sculpted silver bracelet
and buckle are available. Quartz movement and service are by Ebel. Retail,
$695 to $2,000.
Lagos Time, Philadelphia, PA; (215) 925-1693.
The Catwalk from Baume and Mercier leaps to U.S. retailers this month
after a year of strong sales in Europe. The watch's stainless steel construction
encases a thin quartz movement and a square dial available in beige, black
and steel (shown). Suggested retail, $1,250.
Baume & Mercier, New York, NY; ( 212) 593-0444, www.baume-et-mercier.com.
From the start of the 1960s, the Hamilton Viewmatic's automatic movement
with date has been classic and elegant. Formerly only in gold-tone, the
new version features silver-tone case, silver textured dial and black leather
strap. Suggested retail, $375.
Hamilton, Weehawken, NJ; (201) 271-1400.
Women can indulge in a moderately priced Swiss chronograph sized for
their wrists with the Sonoma. The watch features a stainless steel curved
case that integrates with the bracelet and sapphire crystal. Dials come
in gray and black in addition to the white (midsized) and blue (men's) models
shown. Retail, $695 for all-steel, $750 for steel with gold. Nine bracelet
versions and four strap models are available.
Cross Timepieces, New York, NY; (212) 213-1446
Copyright © 1998 by Bond Communications.