Watch Sales Rise at Both Ends of Retail Jewelry Spectrum

January 1999

Timepieces:Data &amp: Statistics

Watch Sales Rise at Both Ends of Retail Jewelry Spectrum

From different ends of the retail jewelry spectrum, independents and chain stores are fighting an interesting battle of time.

They reported the highest growth in sales and profitability (based on gross margin return on inventory) on watches of any retail sector in 1997, based on the just-released Jewelers of America 1998 "Cost of Doing Business Survey."

Even more interestingly, both sectors reported healthy inventory turn. This shows both types of stores have learned to benefit from consumers' growing interest in watches.

It's also one indicator both sectors have concentrated on timepieces with the quality and price levels expected by their respective customers rather than on cannibalizing each other's market.

Notes: Figures are medians. Repair figures include jewelry in addition to watches. For more information on the study, call JA at (800) 223-0673. Also see Professional Jeweler, December 1998, pp. 27, 38 and 47 for more on the study. X=number of turns.


Copyright © 1999 by Bond Communications.


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