Sterling Sellers

March 1999

Precious Metals:New Products

Sterling Sellers

You've come a long way, baby

Silver, once Thought of mainly as tableware, is a come-from-behind winner in affordable jewelry. Mid-19th century England gave silver its first substantial boost into the jewelry world. Since then, silver has often found itself on the leading edge of jewelry design, primarily because it's the most affordable of the precious metals, therefore, the one with which designers are most willing to take risks.

"Sterling silver jewelry is available from a few dollars to thousands of dollars and is made to suit conservative to fashion-forward tastes," says Elvy Tambunan, manager of Balinesia, New York City.

But if you want to sell it, clean it! Silver should look white and shiny not brown and dingy. Take a moment to remove fingerprints and tarnish before allowing a customer to try it on.

Display each piece as though it were a work of art rather than bunching them together in the middle of a showcase. However, you might want to group an individual designer's works for impact.

Diana Sheil, spokeswoman for the Silver Information Center, New York City, offers these sterling tips on what's hot for spring:

  • Modern-looking chain with oval or amoeba-shaped flat, open links.
  • Chokers or long chains.
  • Midsize to large pendants on long cords or chains.
  • Silver mixed with leather and wood.
  • Lightly hammered finishes.
  • Silver embracing "icy" pastel gemstones such as moonstone and blue topaz.
  • Bumble bees.
  • Stackables.
  • Silver mixed with 18k gold.

And a hint for fall: watch out for silver pins.

– Lorraine M. Suermann

Sterling silver heart and snake chain.
Dobbs Boston, Gloucester, MA; (800) 233-6227 or (978) 283-0432, fax (978) 283-2209.

The Dancing Star collection by Ronna Lugosch features sterling silver earrings and pin. Suggested retail, $150 for the pin, $125 for the earrings.
Lugosch Designs, Round Pond, ME; (207) 529-6050, fax (207) 529-7000.

"Life's Precious Moments" charm bracelet features a collection of treasured memories. Suggested retail, $180.
Rembrandt Charms, Buffalo, NY; (800) 828-7840.

Sterling silver cuff bracelet is $125 suggested retail.
Leonore Doskow Inc., Montrose, NY; (800) 431-2302 or (914) 737-1335, fax (914) 737-5049.

Sterling silver open link bracelet from IBB features the Monopoly® dog.
IBB, New York City; (212) 929-8800, fax (212) 929-0928,

Ensemble features rhodium-plated sterling silver with gold and cubic zirconia accents. Suggested retail, $56 for the earrings, $45 for the multiple stainless neckwire and $50 each for the ring and pendant.
Cherie Dori Inc., Sunrise, FL; (800) 206-8399 or (954) 741-0711, fax (954) 741-0901.

Sterling silver twist pendant slides onto an omega.
Bayanihan Ltd., Harrisburg, PA; (717) 652-3987.

Sterling silver circle-eight link bracelet with 14k gold connector links is $246 suggested retail.
Ed Levin Jewelry, Cambridge, NY; (518) 677-8595.

Hoop earrings from the Sterling Silver collection by Gold Force International offer a sophisticated texture with highly polished accents.
Gold Force International, New York City; (212) 696-9393, fax (212) 696-9414.

From the Marquee Collection come these fluted sterling silver earrings. Available in small, medium and large.
Lagos, Philadelphia, PA; (215) 925-1693, fax (215) 925-0831.

Balinesia features sterling silver in this round cross necklace and in earrings with cabochon amethysts. Suggested retail, $66 each.
Balinesia, New York City; (800) 822-BALI or (212) 925-9229, fax (212) 925-2851.

Interlocking hollow units allow a lightweight sterling silver popcorn chain. The chain is available by the foot or as completed pieces.
M.S. Co., Attleboro, MA; (800) 675-4657 or (508) 222-1700, fax (508) 222-6449,,

Sterling silver and palladium pendant, ring and earrings feature diamond accents set in 14k gold.
Zebra Design, New York City; (212) 382-4216, fax (212) 382-4217.

Copyright © 1999 by Bond Communications.


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