Mix to the Max Home Ask the Expert Brainstorm Stats Site of the Week Consumer Press Scan Your Business On-Line Calendar Staff Site Map

October 1999

Diamonds: New Products

Mix to the Max

Mixed diamond shapes create visual interest

To reach your most discerning high– end customers, you must offer something unusual. Mixed diamond shapes create new looks sure to appeal.

While round diamonds always sell, your upscale diamond enthusiasts want more – in a distinct style. Here's a pick of the marketplace's diamond jewelry even the luxury customer dreams about.Showpieces such as these whet the appetite of the wealthy.

by Lorraine M. Suermann

53.55 carats of cushion– cut and 20.43 carats of emerald– cut diamonds are set in platinum.
William Goldberg Diamond Corp., New York City; (212) 980– 4343, fax (212) 980 – 6120.
Platinum and diamond necklace features alternating marquise and pear– shaped diamonds in graduated sizes. Keystone, $600,000. Gold and platinum ring cradles a 6.12– ct. fancy yellow diamond surrounded by 2.65 carats of tapered baguettes. Keystone, $60,000. Oscar Heyman & Bros., New York City; (212) 593– 0400, fax (212) 759– 8612.

Diamonds are the focus of this platinum earring and pin ensemble. Earrings contain 4.94 carats of marquise, oval, pear and round diamonds. Suggested retail, $52,774. Brooch contains 3.90 carats of round, pear and oval diamonds. Suggested retail, $42,114. Henry Dunay, New York City; (800) 888– 2525 or (212) 768– 9700, fax (212) 944– 0308.

Platinum ring features a center marquise diamond and a futuristic band with baguette diamonds. Total carat weight is 3.27. Suggested retail, $24,400. LeVian Corp., New York City; (212) 575– 0318, fax (212) 944– 7734.

Platinum "Flambe" diamond bracelet
features 1.90 carats of bezel– set diamonds and 4.75 carats of pavé. Suggested retail, $24,300. Necklace features 4 carats of bezel– set diamonds and 10 carats of pavé ($56,980). All diamonds are G– H/VS. Matching earrings are available. Deborah M. Blohm Designs, New York City; (212) 371– 7875, fax (212) 426– 5677.

Platinum and diamond drop earrings contain 27.94 carats of D color, internally flawless diamonds. Each diamond has a certificate from the Gemological Institute of America.
Philippe Diamond Corp., New York City;
(800) 247– 5570 or (212) 869– 5570, fax (212) 944– 2506.

Copyright © 1999 by Bond Communications.


HomeAsk the ExpertBrainstormStatsSite of the WeekConsumer Press Scan

Your Business On– LineCalendarMagazine & Site ArchivesStaffSite Map

Professional Jeweler EventsGuide to Electronic Services

Classified On– LineJA Certification Study Session