Professional Jeweler Archive: Wild Whimsy

February 2000

Precious Metals & Bench/New Products

Wild Whimsy

Amusing and individualistic designs cater to special customers and occasions

Jewelry with a comical quality will always appeal to a younger crowd, though high-quality designs and rare jewels will draw upscale, older and individualistic customers. “A self-assured woman wanting to make a statement and be noticed will buy this unusual jewelry,” says Mark Schneider, owner/designer of Schneider Design Studio, Long Beach, CA.

“A whimsical piece will remind the buyer of a loved one because of its character,” says Remmy Rotenier, a designer at Kabana, Albuquerque, NM. This jewelry also sells well in certain geographic areas, making unusual souvenirs for travelers. “Themes indigenous to an area, such as exotic flowers of the islands, will remind customers where they’ve been,” says Rotenier.

Nature motifs never go out of style or demand. “People yearn to be with nature because it makes them feel good,” says Schneider. Rotenier adds, “Insects were important in Art Nouveau, then completely disappeared in Art Deco. Yet at the end of the 20th century, they were back more romantically than ever.” Flowers also seem to fade in and out through time and fashion.

This is wearable art, so get your female customers to try it on in the store. If your customer is a man, have a saleswoman try it on to show how it might look on his girlfriend or wife.

– by Lorraine M. Suermann

18k gold Octopus pin features a 9-10mm round black Tahitian cultured pearl and 0.38 carat of G-H/SI diamonds. Suggested retail, $2,869.

Kabana, Albuquerque, NM; (800) 521-5986 or (505) 843-9330, fax (505) 843-9624.

14k gold love, marriage and anniversary charm bracelet retails for $1,160.

Rembrandt Charms, Buffalo, NY; (800) 828-7840.

Earrings depicting hands playing a piano are 14k gold and feature a 0.01-ct. diamond accent and black and white onyx intarsia piano cut by Alex Sanders. Also available as cuff links.

Schneider Design Studio, Long Beach, CA; (800) 452-5804 or (562) 437-0448, fax (562) 437-0593.

The Shoes collection features pendants in different styles.

Alfieri & St. John, Valenza, Italy; (39-013) 195-3681, fax (39-013) 194-6820.

Sterling silver carousel pin features 23k gold accents. Suggested retail, $40.

Legere, Attleboro, MA; (800) 451-2922 or (508) 226-1036, fax (508) 226-1954.

24k goldplated golf cuff links, tie tack and money clip are $30-$45 suggested retail.

Kelly Waters Inc., Boston, MA; (800) 647-7017, fax (877) 282-4103.

Sterling silver puppy love pin/pendant is $70 suggested retail. Also available in 14k gold ($538) or 14k gold with a 0.02-ct. diamond eye ($645).

Lugosch Designs, Round Pond, ME; (800) 299-7734, fax (207) 529-7000.

New England Sterling’s Bunny collection includes cup, rattle and tooth fairy box in .925 sterling silver.

New England Silver, North Attleboro, MA; (800) 447-5552, fax (401) 273-2808.

Sterling silver champagne dress set is a festive complement to formal attire. These replicas feature a textured 14k gold top and etched crest. Suggested retail, $85 for the cuff links, $100 for the stud set or $175 for the six-piece set.

Dolan & Bullock, Providence, RI; (800) 556-7812, fax (401) 943-4230.

Diamond-accented white gold ring opens to reveal a hidden message.

Christin Diamond International, New York, NY; (800) 361-4296,

Copyright © 2001 by Bond Communications