Professional Jeweler Archive: Diamonds Times Three

June 2000

Diamonds/New Products

Diamonds Times Three

Promotion and preparation are keys to the three-stone diamond ring's success

Promoted as the new anniversary gift by De Beers, the three-stone diamond ring represents the past, present and future. Because it can accommodate any diamond size, the price range this style reflects can suit a wide budget range.

Round and oval diamonds in platinum or higher-karat gold prong settings are most desirable. “A well-made oval diamond that has the brilliance of a round diamond looks larger because it is a slightly longer cut,” says Joyce Reisman, president and designer at Sachs/Reisman, New York City. Emerald-cut diamonds, because they look larger, are predicted to take the place of ovals soon. For the style-savvy woman who wants this classic design with a little more individuality, mixing shapes such as an emerald-cut center and half-moon side diamonds provides a more interesting look.

Proportion is extremely important in this style of ring. A 1-ct. total weight is most often requested, and the most successful ratio is a 0.50-ct. center diamond with 0.25-ct. diamonds on each side. To keep proportions in line and attractive as you use larger diamonds, increase each in 0.25-ct. increments.

– by Lorraine M. Suermann

Sculptured setting features 1 carat of diamonds. Suggested retail, $3,495.

The Stuckey Co.,
Houston, TX; (800) 342-6663, fax (713) 464-0345.

Platinum ring features a 3-ct. emerald-cut center diamond and two 1-ct. radiant-cut fancy intense yellow side diamonds.

Codiam Inc.,
New York City; (800) 223-6279 or (212) 840-1484, fax (212) 354-0016.

Each ring features 0.75 carat of diamonds and is available in 18k white and yellow gold and platinum.

Tamara Comolli/KWM Exclusives Inc.,
New York City; (212) 570-6065.

This platinum and oval diamond ring is available in any carat weight.

William Goldberg DiamondCorp.,
New York City; (212) 980-4343, fax (212) 980-6120.

18k white gold ring is set with 2.16 carats of radiant-cut diamonds and 0.18 carat of diamond melee. Suggested retail, $16,000.

Jane Taylor Inc.,
South Hadley, MA; (800) 240-2282, fax (413) 535-5138.

Platinum ring at far left features an 11.05-ct. I/SI2, radiant-cut center diamond flanked by 2.65 carats of trillion diamonds (suggested retail, $126,000). The other platinum ring is set with a 7.49-ct. pear-shaped diamond and 2.45 carats of trillion diamonds. Suggested retail, $39,000.

William Levine Inc.,
Chicago, IL; (800) LEVINES, fax (312) 580-7470.

Platinum and 18k gold semimount accommodates a 1.5-2.0-ct. emerald-cut, prong-set center diamond and 0.80-ct. (total weight) emerald-cut, bezel-set side diamonds. Suggested retail, $7,800 for the mounting.

Judith Conway,
Windsor, CA; (707) 838-8760, fax (707) 838-8765,

Three-diamond bar-set ring is crafted in 18k gold and platinum. Suggested retail, $5,000.

Sachs/Reisman Inc.,
New York City; (800) 236-6421 or (212) 719-4102, fax (212) 719-4103.

Ring has 0.33 carat of marquise diamonds, 12k hand-cut gold leaves and a 10k gold shank. Suggested retail, $419.

Mount Rushmore Black Hills Gold,
Rapid City, SD; (800) 658-3361 or (605) 343-2226, fax (605) 343-8653.

Handmade platinum rings are available in all shapes and in 14k or 18k gold. Diamonds are ideal matches.

Adasco Designs Inc.,
New York City; (800) 632-6685 or (212) 819-0288, fax (212) 768-1041.

Ring features round and baguette diamonds.

Frederick Goldman Inc.,
New York City; (800) 221-3232 or (212) 924-6767, fax (212) 645-9182.

Platinum rings are set with marquise or round diamonds. Center weighs 0.25 carat and side diamonds are 1/8 carat each. Suggested retail, $1,500.

Ambel-Schlusselberg Inc.,
Los Angeles, CA; (800) 421-9015, fax (213) 624-5749.

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