Professional Jeweler Archive: Silver Lining

December 2001

Precious Metals/New Products

Silver Lining

On its own or with other metals, silver shines

A perfect blend of on-target pricing and up-to-the-minute style keeps this bridge metal on consumers’ wish lists. From classic Italian chain and basic styles to higher-end, fashion-forward items, sterling silver can be used to create just about any design at lower prices than other precious metals.

The addition of 14k gold or colored gem accents allows you to offer jewelry that’s substantial, fashionable and affordable for its target audience: the fashion-conscious, value-oriented woman. Blues, greens and pinks pop against this cool white metal. Opal, apatite and pink tourmaline also look good. Fancy cuts – such as checkerboards, trillions and antique cushions add depth for more sophisticated shoppers.

– by Lorraine M. O’Donnell, A.J.P.

Sterling silver cross pendant features a cushion-shaped mabé pearl bezel-set in 14k gold. Keystone, $300.

Mazza/Bartholomew Ltd., New York City; (212) 935-4530, fax (212) 355-7801.

Sterling silver star pendants hang from sterling snake chains.

Lagos, Philadelphia, PA; (215) 925-1693, fax (215) 925-0831.

Sterling silver rolo bracelet is adorned with an engravable heart tag. Suggested retail, $80.

Leonore Doskow Inc., Montrose, NY; (914) 737-1335, fax (914) 737-5049.

Sterling silver puffed heart pendants come in a variety of sizes and can be engraved.

New England Sterling, North Attleboro; (800) 447-5552.

Sterling rings feature marcasite accents.

Boma, Renton, WA; (800) 892-9210 or (425) 226-1166, fax (425) 226-2334.

Sterling silver Star of David and folded cross slide pendants retail for $46 each.

Lugosch Designs, Round Pond, ME; (207) 529-6050, fax (207) 529-7000.

Square and flat sterling cable bracelets have 18k gold and gemstone accents. Suggested retail, $325-$595.

Alisa, Manalapan, NJ; (888) 253-6600, fax (732) 723-1812.

Sterling silver and 18k gold pin is from the Air collection. Suggested retail, $228.

Fedra International, Rehoboth, MA; (508) 252-8000, fax (508) 252-4650.

Sterling silver twisted hoop earrings.

Beaucraft Inc., Providence, RI; (800) 227-2305 or (401) 461-2305, fax (401) 461-7799.

Copyright © 2001 by Bond Communications