Professional Jeweler Archive: Rainbow Gold

January 2001

Precious Metals/New Products

Rainbow Gold

Just like the rainbow above it, your pot of gold can come in a variety of colors

Basic hues of gold are yellow, white, rose and green, depending on what other metals are in the alloy. Specialty colors add to the mix in shades of blue, red and purple, achieved through special processing for a final patina of color.

The different colors of gold can be worn alone, together in stacked bracelets or rings or combined in a single piece to form a precious metal picture. Sell colored gold jewelry along with the “basics” in your store, but you don’t have to stick to basic designs. Show how to mix colors in your display (yellow, white and rose comprise the most dramatic combination), and use a neutral background so the colors are prominent.

– Lorraine M. O’Donnell, A.J.P.

Set of three bangles in 18k yellow, white and pink gold is $3,679 suggested retail. Each bangle is set with 0.36 carat of diamonds.

UnoAerre, New York City; (212) 629-3300, fax (212) 629-3700.

10k necklace and matching earrings.

Landstrom’s Original Black Hills Gold Creations, Rapid City, SD; (605) 343-0157, fax (605) 343-4683.

Each pendant is crafted in 18k yellow, white or rose gold with cultured pearl or diamond accents. Suggested retail, $500 to $2,340.

William Richey Designs, Portland, ME; (207) 879-2216, fax (207) 879-2402.

Two series of stiff Novecento mesh bracelets are shown in yellow, white and rose gold.

Fope, New York City; (212) 869-4111.

18k red, white or yellow gold rings are each set with a 5-pt. G-H/SI1 square diamond. Suggested retail, $1,250.

Frank Reubel Designs Inc., Flagler Beach, FL; (904) 439-0272, fax (904) 439-1318.

14k trigold ring and necklace.

HMS, Addison, TX; (972) 458-9571, fax (972) 450-4445.

Angel-and-devil pendant in 18k yellow, white and pink gold is available with a variety of colored enamels or diamonds and gemstones. Each piece is handmade in Italy.

DeCarolis/Images 5th Avenue, New York City; (212) 643-8751, fax (212) 736-1670.

10k Black Hills gold women’s bypass ring is $139 suggested retail.

Stamper Black Hills Gold Jewelry, Rapid City, SD; (800) 843-8753, fax (800) 435-9989.

Copyright © 2001 by Bond Communications