Professional Jeweler Archive: Patriotic Jewelry Sales Soar

November 2001

Professional Insider/Trend Spotting


Patriotic Jewelry Sales Soar

Jewelers show their colors in efforts to benefit relief projects


In the wake of the Sept. 11 terrorist attacks on America, flag and other patriotic jewelry sales are flying in all price ranges. Many jewelers are donating a portion of sales to relief projects for attack victims.

To help jewelers find suppliers, Manufacturing Jewelers & Suppliers of America (Providence, RI; (401) 274-3840, mjsa@mjsainc.com), compiled a list of 25-35 companies that make patriotic jewelry.

From High End to Affordable

Oscar Heyman & Bros. (New York City; 800-642-1912 or 212-593-0400, info@oscarheyman.com) says that in the weeks after the attack, it received about 15 orders a day for its high-end patriotic jewels. The company’s flag pins come in five sizes starting at $14,400 keystone.

Imperial-Deltah (Providence, RI; 800-556-7738 or 401-434-2597, customerservice@imperial-deltah.com) also makes fine jewelry flag pins and is donating 10% of sales of the pins to the American Red Cross Disaster Relief Fund. The company has two 14k styles: an epoxy Stars and Stripes pin at $80 keystone and a yellow gold version at $70.

Stuller Settings (Lafayette, LA; 800-877-7777, www.stuller.com.) is donating a portion of its patriotic jewelry sales to the United Way. The company sought employee suggestions for patriotic-themed jewelry and produced six new designs based on the results. The designs join the company’s existing flag pin and include a “God Bless America” message, a “One Nation Under God” message, a “Ribbon of Tears” flag ribbon with a tear, a USA motif, a shield with stars and stripes, and an America pin with stars. Stuller will produce other affordable pins with enameling and created gems. The 14k yellow gold pins will range from $31-$50 keystone, with 10k costing less.

Retailers Join In

Retailers also have joined the drive to raise money for the relief effort. Award-winning designer Curt Parker, for example, created a design he calls “America’s Pendant,” two versions of which appear on our cover this month. Parker (St. Louis, MO; www.curtparker.com/americas%20pendant.htm.) will donate 100% of his profit to the American Red Cross Disaster Relief Fund.

Matthew Gross, MHG Jewelry Studio, (Berkley, MI; 248-584-0253, mhgjewel@msn.com) also designed a $35 retail pin with profits going to the Red Cross.

– from staff reports


Oscar Heyman’s platinum flag brooch. The company gave one to Hillary Clinton when she was first lady.
Matthew Gross’ pin depicts the World Trade towers, Pentagon and a peace symbol.
Oscar Heyman’s Eagle brooch.
Stuller’s American Shield of Honor pin.
A Tiffany ad showing a circa 1876 pin.

Copyright © 2001 by Bond Communications