Professional Jeweler Archive: Real Gold Makes the Runway

May 2002

Precious Metals/News

Real Gold Makes the Runway

Robert Lee Morris jewelry accessorized Donna KaranŐs collection in a fine-jewelry first for the designer

Generating buzz for fine jewelry in the high fashion world has long been a goal of jewelry industry promotional groups. Gold has met that goal.

The World Gold Council scored big this spring when designer Robert Lee Morris persuaded his friend Donna Karan to use real gold jewelry for the first time at her Fall 2002 fashion show in New York City.

Morris designed a new collection for his collaboration with Karan featuring bold geometric shapes in lightweight hammered 18k gold. The designs have fashion appeal and price tags to match, says WGC. The collection was inspired by the recent designs Morris created for the Gold Virtuosi 2002 international design competition, for which he was named one of six American finalists. Winners of Gold Virtuosi will be announced in June.

Karan used the gold jewelry by Morris as accents for jackets and flowing dresses, where the large disks and squares complemented her softer designs. Bold, concave square rings and large dangling circular hoop earrings added finishing touches. Morris’ new collection of jewelry will be introduced to the market in May at the Couture Jewellery Collection & Conference in Scottsdale, AZ.

18K gold body jewelry and a big ring complement this Donna Karan suit.

A square, flat 18k gold ring by Robert Lee Morris adds pizazz to a Donna Karan coat.

Copyright © 2002 by Bond Communications