Professional Jeweler Archive: Creature Comforts

February 2003

Gemstones & Pearls/New Products

Creature Comforts

Having a variety of jewelry from the animal kingdom makes selling to collectors easy

This highly collectible jewelry category expresses personality. “Animal jewelry says something about the wearer,” says Kristy Gordon, sales and marketing manager at Idaho Opal & Gem Corp., Pocatello, ID. “It’s a reminder of what she likes or where she has been.” Because this jewelry speaks so strongly about the person wearing it, gift-buying is a breeze. “People who love frogs, for example, can’t get enough of them,” says Gordon. So make sure you have a variety. This type of customer is usually a collector, so have several styles on hand. The gemstone colors in the jewelry should enhance the critter, making it look true to life.

When creating displays, show these pieces in their “natural” habitat. Drape a frog pendant over shiny river rocks or use part of an abandoned bee hive to display bee pins.

– by Lorraine M. O’Donnell, A.J.P.

Abalone bird brooches feature 1.20 carats of diamonds, 1.81 carats of blue sapphires and 2.30 carats of rubies. The birds perch on coral branches. Suggested retail, $60,000 each.

Ellagem, New York City; (212) 398-0101, fax (212) 302-0153.

14k dragonfly pin has 2.90 carats of marquise citrines and 0.08 carat of diamonds. Suggested retail, $545.

Nancy B & Co., Culver City, CA; (800) 421-0464, fax (310) 836-2409.

18k white gold critter pin is black rhodium-plated and set with 2.58 carats of green garnets, 0.21 carat of brown diamonds and an 11-by-16mm South Sea cultured pearl. Suggested retail, $2,889.

Art Import Inc., New York City; (212) 840-3995, fax (212) 768-7395.

Choose one or group these mini dragonflies and butterflies from the Animal Art Society collection of 18k pins with pink or blue sapphires, rubies and diamonds. Suggested retail, $995-$1,195.

LeVian, New York City; (212) 575-0318, fax (212) 944-7734,,

Platinum swan brooch features an enameled nose and beak, 5.88 carats of diamonds, 0.08 carat of rubies and a South Sea baroque pearl. Suggested retail, $50,000.

Oscar Heyman & Bros., New York City; (212) 593-0400, fax (212) 759-8612,

14k yellow gold frog pin features Australian Opal inlay. Suggested retail, $474.

Idaho Opal & Gem Corp., Pocatello, ID; (800) 635-9800, fax (208) 233-0120.

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