Professional Jeweler Archive: Change of Hearts

January 2003

Diamonds/New Products

Change of Hearts

It's all about love

Along with traditional designs, some hearts now hang a bit more askew. “This jewelry is sexy and is very ‘in’ with today’s clothing of short tops and hip-hugger pants,” says Peter Atman, president, Peter Atman Inc., New York City.

The most effective way to sell diamond heart jewelry, says Atman, is with the right presentation and enthusiasm. Hearts, whether in the jewelry design or the cut of a diamond, are a special representation of love. Showcase them with dramatic black or royal blue backgrounds. The white of the diamond will pop against these backdrop colors.

– by Lorraine M. O’Donnell, A.J.P.

14k white gold heart pendant features 0.50 carat of round brilliant cut diamonds. Suggested retail, $690.

Eugene Biro Corp., New York City; (800) 223-3535, fax (212) 764-4506.

Top necklace features a 2.01-ct. G/SI3 heart-shaped diamond surrounded by 0.15 carat of pavé. Middle necklace is set with a 5.02-ct. G/SI1 heart-shaped diamond surrounded by 0.12 carat of pavé. And bottom necklace has a 5.26-ct. F/SI1 heart-shaped diamond.

JB International, New York City; (800) 213-2077 or (212) 997-3205, fax (212) 997-3209.

Platinum necklace holds 0.87 carat of round full-cut diamonds and 0.22 carat of marquise diamonds. Suggested retail, $4,100 (excluding the diamond heart).

Fusaro, New York City; (212) 869-0151, fax (212) 869-0155.

14k yellow or white gold heart pendants are covered with diamond pavé. Suggested retail, $3,042 for yellow and $3,052 for white.

Stuller Inc., Lafayette, LA; (800) 877-7777, fax (800) 444-4741.

With a simple tug of the chain, the Convertible™ necklace becomes a different design. Return to the original design by pushing the hidden magnets together. Suggested retail begins at $650.

USA Studs Inc., New York City; (800) 872-7883 or (212) 302-1010, fax (212) 302-7098,

18k gold and platinum brooch is set with 2.50 carats of round diamonds and 15.74 carats of marquise rubies. Suggested retail, $48,000.

Oscar Heyman & Bros., New York City; (212) 593-0400, fax (212) 759-8612.

Platinum necklace features 1.56 carats of diamond hearts. Suggested retail, $11,000.

Peter Atman Inc., New York City; (212) 644-8882, fax (212) 644-3888.

18k gold two-tone ring holds a 1-ct. heart-shaped diamond and 0.44 carat of channel-set diamonds. Suggested retail, $9,999.

Carl K. Gumpert Inc./Pacific Gem Cutters, Los Angeles, CA; (800) 843-3998 or (213) 626-6531, fax (213) 627-4406.

Photo by Zale Richard Rubin.

14k white gold heart pendants vary in size. Triple keystone, $255-$780.

KC Designs, New York City; (212) 921-9270, fax (212) 768-9073.

Copyright © 2003 by Bond Communications