Professional Jeweler Archive: Dress and Dive

July 2003

Timepices/New Products

Dress & Dive

Many new men's models are dressy or for the deep

As men’s watches become slightly dressier, the selection in this category becomes wider. That’s not to say the focus has shifted from sport watches. Numerous companies added dive watches this year, for example. Here are a few new choices for either requirement.

– by Michael Thompson

The Italian-designed Callisto, part of the Master collection, features a recessed chronograph dial area with seconds numerals outside the center. Five crocodile strap colors are available, each with a deployant clasp. Suggested retail, $650.

Lancaster Time, Miami, FL; (800) 337-4505,

The Capeland S XXL dive watch with yellow Kevlar dial goes deep – to 3,300 feet. The Vulcanized rubber strap adjusts quickly to fit over a dive suit; a second canvas strap is standard. The automatic movement is cased in titanium with steel bezel. Suggested retail, $2,795.

Baume & Mercier, New York City; (800) 683-2286,

The new Navystar is available in this blackened steel, three-handed model for men or in a chronograph version in steel with diamonds for women. Water resistant to 330 feet. Suggested retail for men’s model shown, $995.

Cyma. New York City; (212) 695-4270,

This new automatic Evidenza features a black dial, white Roman numerals and seconds subdial cased in steel. Power reserve is 42 hours. The series includes chronographs and women’s versions in karat gold and with diamonds.

Longines, Weehawken, NJ; (800) 897-9477,

Chronoswiss debuts this automatic quarter repeater with chimes that sound every 15 minutes. With the button at 10 o’clock pushed on, the number of hours is heard first and the quarter-hours are noted with two tones. The watch has a Chronoswiss C.126 caliber with an Enicar base and repeater module by Dubois-Depraz. It’s made in red or white gold, platinum or steel – all with silver dial and uniquely shaped varnished blue steel hands.

Chronoswiss, Bellport, NY; (631) 776-1135,

Copyright © 2003 by Bond Communications