Valentine's Promotion Merges Food With Love
Looking for an idea to grab consumers' hearts? Here's a winner
Wesleys Jewelers and Remingtons Restaurant at The Scottsdale Plaza Resort in Arizona offered a sweet and sparkling deal for Valentines Day in February: Divine Diamond Dessert.
One lucky person had the opportunity to win a diamond and white gold necklace created by Wesleys Jewelers just by ordering the special dessert, created by Remingtons Executive Chef Rick Sederholt. Between Jan. 15 and Feb. 13, the restaurant, known for its signature American and international cuisine, served Sederholts Sweetheart Lemon Berry Napoleon with Chambord whipped cream and fresh raspberry sauce. The dessert came in a heart-shaped puff pastry dusted with chocolate shavings. Along with the dessert came a side dish with an entry form to win the necklace, valued at $5,000.
The winner was chosen by random drawing on Valentines Day morning and received the necklace at a complimentary dinner for two at Remingtons that evening. Half the profits from the sale of the dessert were donated to the American Heart Association.
The prize-winning necklace features a 0.75-ct. pear-shaped center diamond with three smaller diamonds, says Bob Wesley, creator of the piece. It was completed in mid-January and displayed until Valentines Day at Wesleys Jewelers, located in downtown Scottsdale. The family-owned store has been in business since 1910.
Wesleys Jewelers diamond necklace was the prize in a Valentines Day contest cosponsored with Remingtons Restaurant.
Inset: The Sweetheart Lemon Berry Napoleon dessert at Remingtons Restaurant was accompanied by an order form to enter a contest to win a $5,000 diamond necklace created by Wesleys Jewelers. Both merchants are in Scottsdale, AZ.