Professional Jeweler Archive: Gemstone Staples

October 2004

Gemstones/New Products

Gemstone Staples

Amethyst, citrine and blue topaz combine color appeal and name recognition

Available in inexpensive larger sizes, amethyst, citrine and blue topaz tie into fall fashion colors and lend themselves to interesting gem carving. “They also pull double-duty in metals because they look great in white or yellow,” says Elizabeth Gualtieri, designer at Zaffiro, Portland, OR.

– by Lorraine M. O’Donnell, A.J.P.

point of $ALE

Elizabeth Gualtieri, designer at Zaffiro, Portland, OR, tells how to sell amethyst, citrine and blue topaz:

Name Game. These gems have good name recognition because they’re birthstones – amethyst for February, citrine for November and blue topaz for December.

Trick or Treat. Citrine, amethyst and blue topaz are almost always treated. Explain to customers citrine is heat-treated, amethyst is irradiated and blue topaz is irradiated and heat-treated. These treatments create beautiful colors, so it’s important to present the alterations in a positive manner.

Show Time. These gems have mass appeal because of their color and affordable prices. Keep them well-lighted with full-spectrum bulbs, which help the colors pop. Place paler colors against a white background.

– L.M.O.

Pansy brooch holds 6.90 carats of amethysts, 4.43 carats of yellow sapphires, 2.37 carats of round diamonds and a 0.17-ct. fancy yellow diamond in 18k gold and platinum. Suggested retail, $29,000.

Oscar Heyman & Bros., New York City; (212) 593-0400, fax (212) 759-8612.

14k white and yellow gold free-form ring features a 7.60-ct. amethyst and a 0.08-ct. diamond. Suggested retail, $2,150.

Claude Thibaudeau Montreal, Montreal, Quebec, Canada; (877) 397-9411, fax (800) 644-5077.

Top sterling ring holds a 2.60-ct. octagon-cut blue topaz. Bottom sterling ring holds a 1.80-ct. octagon-cut amethyst.

Boma, Renton, WA; (866) 366-2662, fax (425) 226-2334.

Byzantine panel bracelet in sterling and 14k gold is set with an amethyst.

Anatoli Inc., West Hurley, NY; (845) 334-9000, fax (845) 334-9099.

18k white gold ring features a 6.50-ct. cushion-cut citrine and 1.48 carats of round brilliant diamonds. Suggested retail, $2,850.

Armand Jacoby, Philadelphia, PA; (800) 355-1111, fax (215) 922-3385.

Necklace features 3.60 carats of blue sapphires and 8.71 carats of diamonds in 18k white gold, ending in blue topaz drops totaling 19.10 carats. Suggested retail, $20,170.

Bergio, Fairfield, NJ; (973) 227-3230, fax (973) 227-3556.

A 1.94-ct. amethyst is set in granulated 22k gold with an 18k gold band. Suggested retail, $2,550.

Zaffiro, Portland, OR; (503) 236-6735.

12k rose and green gold leaves surround an 11mm-by-7mm pear-cut amethyst in this 10k gold slide pendant.

Black Hills Gold Jewelry by Coleman, Rapid City, SD; (800) 874-9926, fax (888) 394-3752.

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