Professional Jeweler Archive: Tsunami Relief Update

April 2005

Adventures in Professionalism


Tsunami Relief Update

Designers Paula Crevoshay and David Humphrey give profits from jewels to tsunami relief in Asia; JCF donates to Save the Children


Jewelry designer Paula Crevoshay was in Thailand searching for rare gems when the powerful tsunami hit in December. Crevoshay and her colleague and travel companion, Martin Bell, survived the catastrophe, largely due to the timely medical attention they received from the Red Cross. Their firsthand experience compelled Crevoshay to donate proceeds from her sea-inspired SPLASH! collection to the Red Cross to aid tsunami victims.

“The public trusts the Red Cross with their donations and ability to help families and communities,” says Crevoshay, based in Albuquerque, NM. “Witnessing up close and personally how much the Red Cross impacts people’s lives in times of disaster, I am eager to give back to the organization. I believe our customers will feel good about participating in this project knowing they are supporting such a great charity and that families will receive immediate and long-term help.” For more information, visit www.crevoshay.com or contact info@crevoshay.com.

David Humphrey

David Humphrey, owner of Gallery of Rare Jewels in Pacific Palisades, CA, wasn’t a firsthand witness to the tsunami, but he has traveled extensively through South Asia in the past 22 years. The gemologist and designer has visited Sri Lanka, hard-hit by the disaster, seven times in his search for gemstones.

As a symbol of active support for victims, Humphrey designed a pin and pendant for a campaign titled “Hope is a jewel in the heart of all humanity.” Fully 100% of the profits from sale of the jewels will be donated to tsunami relief efforts. He joins the worldwide jewelry industry in supporting the relief organization Save the Children. In addition, donations raised through the sale of the jewels will be given to smaller but significant local relief efforts in areas affected by the disaster.

The jewel is offered as a pin in sterling silver and as a pin or pendant in 18k yellow or white gold. Also available is an 18k yellow or white gold pin or pendant pavé-set with diamonds with an 18k gold chain. Each jewel is custom packaged in a presentation pouch and box. For more information, call (877) 710-3296 or visit www.hopeisajewel.com.

JFC Supports Save the Children Relief Efforts

Jewelers for Children &Mac246;donated $50,000 to Save the Children for tsunami relief efforts in Asia. “Our board of directors was unanimous in the decision to provide some type of relief,” says JFC Chairman Terry Burman of Sterling Jewelers. “After investigation by our charity programs committee, we felt that Save the Children’s efforts best fit with our mission.”

The JFC Endowment Fund was established in 2004 after a successful Facets of Hope event in Las Vegas, JFC’s premier fund-raising activity. “Our goal was to be able to reach beyond our four legacy charities and make donations to deserving organizations and respond in emergency situations, like the devastating tsunami in Asia,” says Burman. “Save the Children will provide us with information on how our donation is used and the direct results of our support, something that’s very important to our board and something we receive from our legacy charity partners.”

Paula Crevoshay will donate proceeds from the sale of pieces in her SPLASH! collection to the Red Cross for tsunami relief. These earrings feature pearls and aquamarines faceted as sea horses.

Copyright © 2005 by Bond Communications