InStyle's October jewelry coverage was right in line with recent Professional Jeweler covers. The magazine noted the popularity of leaf jewelry, including an assortment of styles by Cathy Waterman, Craig Drake and Tiny Jewel Box. Then it looked at colorful watch bands from luxury firms Boucheron and Hermés. Combining recent trade press coverage with consumer magazine nods, you should be able to put together an effective promotion or sales presentation on one of the two styles.

- by Peggy Jo Donahue