Consumer Press Scan | Professional Jeweler


Multiple Bangles

March's Vogue recommended that its readers achieve an antique-inspired jewelry look by wearing not one ornate bangle, but many! It's the modern way, says the magazine, quoting Cathy Waterman, whose historically accurate reproduction bracelets are featured. "I adore the sense of movement they create," she said. Other bangles featured come from Fred Leighton, Kentshire Galleries, James Robinson and J. Mavec & Co.

The benefit for jewelers? Pitch the customer who bought a bangle from you last year to buy another! Tell your bangle buyers that it's so 1999 to wear only one. This isn't merely a sales pitch – Vogue says so.

- by Peggy Jo Donahue