May 1, 2001Purple Haze
Elle's May issue focuses on the royal lure of amethysts. Purple is one of the fashion world's "it" colors this year. The color works well with black, and women are wearing it mostly in blouses, scarves, handbags and shoes. What better to match with these items than amethyst jewelry, which can also be had in big statements due to the gem's reasonable price.
- by Peggy Jo Donahue