With all the interest in yellow gold and white metals, it was just a matter of time before fashion forward magazines like Elle highlighted the other gold, that is, rose gold. In its February issue, the magazine declared that rose gold was experiencing a renaissance. The feature included jewelry by the Primavera Gallery, Pomellato, Mondera.com, Stephen Webster, Cartier and Dior. Begin to prepare staff now for increased questions from stylish customers about rose gold. See Professional Jeweler's February 2001 issue for a new product feature on rose gold.
- by Peggy Jo Donahue