March 2, 1998
Thousands of people travel to trade shows in Basel, Germany and Italy each year to get the pulse of European jewelry design, a sure indication of the fashions slowly making their way to the rest of the world. If you can't make it across the pond or want to peek at the European jewelry world more regulary than once a year, though, a popular German trade magazine has established itself on-line.
As an update to its monthly print publication, GZ publishes a bi-monthly news report with brief analyses of business, economic and fashion news and how they affect the European jewelry industry. The site also offers a searchable database of companies by product, security updates, job listings, jewelry books and lists of schools, and a gallery of designers' works. Unfortunately, some of the site is available only in German, but the Table of Contents is in English to navigate foreign users to the rest of the site.
Technically speaking: The Table of Contents is all graphics, but it only takes about 30 seconds to load with a 56kbps modem. Be sure to type the specific path in the URL, as the default page at www.gz-journal.de is full of slow-loading code - obviously a mistake that wasn't corrected at press time. The site is several layers deep and hard to understand at some points if your only language is English, but still inviting to the overseas jewelry industry.
- by Stacey King