Site Review | Professional Jeweler

March 27, 2000
Rolex Gemological Institute of America

Any jeweler who has had to explain gem quality knows the Gemological Institute of America's importance as a credible reference point. A short verbal tour of GIA's independent gem-grading standards is usually an effective way to allay customer concerns.

Founded in 1931 and valued for its impartiality, GIA developed its international diamond grading system in 1953.But if you weren't familiar with the full scope of GIA's services as an independent educational and research institution – or even if you are – a tour of its new Web site might be in order. Independent jewelers, would-be jewelry professionals, a GIA alumni and consumers can all find something useful here.

Need an independent appraisal to satisfy a customer? Go to GIA's Gem Trade Laboratory page for information about obtaining a diamond grading report or other gemological tests.

Need your own credentials? Click on "GIA Education" for information about obtaining one of the institution's professional designations – graduate gemologist (G.G.), accredited jewelry professional (A.J.P.) or graduate jeweler (G.J.) – which can be obtained by studying at home, at a remote location or at one of GIA's several satellite campuses around the world.

Want to know the latest about gem treatments? In addition to building this information into its coursework and seminars, GIA disseminates its research through books, news releases and its quarterly magazine, Gems and Gemology. Books and gemological instruments can be urchased online at the Web site. (Click "Gem Instruments and Books.") News is also posted regularly. (See "News and Events.") And there's a link here to take visitors to the Gems and Gemology Web site.

GIA grads can obtain information about continuing education, career development and networking opportunities. And lest anyone forget that GIA is an educational institution, a "Supporting GIA" link leads visitors to information about making donations.

Coming soon: A consumer-oriented page, "How to Buy a Diamond."

- by Mark E. Dixon